This post was published on 24/04/2012 at 9:00 am by Margaret
In order to be a truly successful Therapist, Business owner it’s imperative that you learn the business strategies that work, the marketing systems that are effective, and the specific actions that will get you to the results you want consistently and efficiently. Sounds obvious, yes
But it’s surprising how many new Entrepreneurs just “jump out there” with limited training and information. They love what they do they have exceptional skills in the actual business and. E.g. therapy, osteopathy, naturopathy, massage skills, but they lack the business and marketing skills that are mandatory to make their businesses financially successful. You must have both.
Therapists, Holistic Practitioners, Yoga teachers and other Business owners try to figure it out as they go, and unfortunately this path leads to a tremendous amount of wasted time, effort, and money. Not to mention that it’s discouraging. Suffering through the ups and downs of trial and error, and the costs of doing so in terms of time, money, and motivation
There are many wonderful business mentors, coaches who have systemised the steps to success and they specialise in teaching the specific strategies you most need to learn.
As for my own experience, I have hired coaches and mentors to get me to where I need to go, and I currently work with an exceptional coach who understands my needs. Has it been an investment? Yes, it has been an investment in both time and money. But the way I look at it, it is an investment in myself and my success.
And it is worth it, because what I’ve learned has brought me measurable success faster and easier that I ever could have done by myself. And one more thing it’s actually much more fun to have a mentor, coach, friend, and advocate. After all, running a solo business can be a lonely at times. And one thing I know for sure is that my coach passionately believes in what is possible for me even when I don’t. And they hold me accountable to stretching out of my comfort zone and “playing fully.
“True wisdom is not knowing all of the answers, but knowing where to find the answers.” Isn’t it time to get the support you deserve?